This collection of product marketing materials for LiveTrends Group includes visual storytelling, branding, lockups, catalogs, packaging, displays, and more.
Each unique collection begins with the product trend brief. From there, I develop a graphic direction that tells the story of the collection and harmonizes with the product photography, which is then translated to tags, packaging, and point-of-purchase displays.
"With Love" Valentine's Collection
Seasonal Gifting Tag
Seasonal Gifting Tag
Giftable Packaging
Promotional Band
Photography by James Hedrick
"Blooming Hearts" Mother's Day Collection
"Love in the Air" Valentine's Collection
Valentine's "Coupon" Packaging
POP Display
Valentine's "Coupon" Packaging
Gifting Tag
Gifting Tag
POP Display
Halloween Collections